ASUS Philippines has joined forces with the crème de la crème of the country’s creative elite to encourage more Filipinos to showcase the diverse beauty of local culture, as well as their unique eye for design, for the #ZenLooks competition.
Internationally acclaimed and multi-awarded industrial designer Kenneth Cobonpue is onboard to help amplify the call for their fellow Filipinos to join in by creating their own designs for this competition, which invites individuals to submit an original case design for the ZenFone 2 inspired by the Philippines’ national colors.
Fresh from accolades received for the outstanding venue design he conceptualized for the recently-concluded and highly-publicized APEC 2015, Cobonpue focuses his attention on the shades and shapes of nature as his design inspirations for #ZenLooks.
On partnering with ASUS Philippines for the competition, he says, “I feel humbled to be a part of a global movement that allows Filipinos to express their creative identities through a personal must-have that accompanies them in their day to day. Our mobile phones, and what we do with them, say a lot about who we are and what we love.”
Admitting his personal affinity for the ZenFone 2, he declares, “It’s the perfect phone for this campaign. As a designer, the ZenFone 2 allows me to express my personal aesthetic. It’s very important that a device latches on to its owner’s views. And as for its performance, I like that it doesn’t compromise speed and promises such a rich photography experience for anyone who appreciates style.”
He concludes, “#ZenLooks is consistent with my personal advocacy of creating original and unique designs while promoting local culture. It’s a collaborative effort between the ASUS team and aspiring artists to produce an art piece inspired by the Philippine’s iconic elements.”
Over 4,000 design submissions from the Philippines so far
With influential and talented Filipinos the likes of Cobonpue now joining the campaign, ASUS Philippines Marketing Manager Jamie Zaldivar is confident that the competition will see an increasing representation of Filipino creative minds.
“To date, we have already received over 4,000 amazing case design submissions from the Philippines,” she says. “We have always experienced great support from Filipinos every time we launch global and regional campaigns, and this is certainly no different. It’s a great testament of how we as a people are passionate about being part of a creative movement.”
With just 2 weeks to go before the competition comes to a close, Zaldivar calls on Filipinos to get creative and join in. “Not only will you get to express yourself and your love for your country – you’ll also get to share it with the world. Plus, awesome prizes from ASUS Philippines are up at stake.” These include a ZenFone 2 deluxe (worth Php17,995) and the limited edition case designed by CutiePieMarzia for weekly winners; and, if chosen as the Grand Winner, the chance to collaborate with the ASUS design team to have his or her winning case design manufactured.
Zaldivar concludes, “We hope that Kenneth, David, and Arisse’s designs will inspire other Filipinos to keep the entries coming. We are so excited to have these three onboard as together, they represent and advocate the best of Filipino design, style, and culture, culled from their individual perspectives and experiences.”
Deadline for submission for the #ZenLooks design challenge is December 6. To join and create your entry, visit the #ZenLooks Facebook Application at https://asuscampaign.com/zenlooks/ph/.
Specs of ZenFone 2
The ZenFone 2 delivers a world-leading photography experience and a powerful all-round performance, all while looking luxuriously stylish. It packs:
- A 13MP/5MP PixelMaster Camera that captures stunning, high resolution photos with zero shutter lag.
- Industry-leading Low Light mode to capture up to 400% brighter photos at night, or in low-light, without a flash.
- Real Tone flash to ensure warm skin tones and accurate color.
- Backlight (Super HDR) mode to capture vivid, evenly-exposed photos in challenging backlit scenes, ensuring foreground subjects stand out clearly and are free of shadows.
- Selfie Panorama to capture wider angel selfie photos, allowing group shots.
- For those seeking fine-grained control over camera settings like ISO, shutter speed and more, Manual Mode offers users a DSLR-like experience right on their smartphone.
- A gorgeous all-new ergonomic design with a bright 5.5-inch Full HD IPS display.
- A super-fast 2.3GHz 64-bit Intel Atom processor with 4GB RAM and 4G/LTE connectivity.
