Striking and vibrant colors will always be one of the characteristics of summer that describes the fun and excitement of the season but with BUM they wanted to do the unconventional to give everyone to chance express themselves and remain be happy with the warm breeze of summer. After the success of “Unleash Your RealiTee”, BUM introduces the Black Summer Collection that’s contrary to the floral designs, neon or pastels to darker colors that remain stylish, adventurous, liberating and tactful.
And Kapamilya stars Ella Cruz, Nash Aguas and Jane Oineza who are part of the BUM family who defy the usual summer trends and enjoy the Black Summer Collection that reflects the goal of most of the youth like them who wanted to be identified, accepted, and respected as individuals and as groups. With new members Miguel Tanfelix and Bianca Umali, the collection offers a unique blend of designs and hues matched with its overarching black theme. That embodies glamour, sophistication, and exclusivity.
The Black Summer Collection will be available in all BUM boutiques and leading department stores nationwide that will surely give Summer 2015 a new refreshing twist.