Coca-Cola once again releases another heartwarming TVC that will touch the hearts of everyone. With the title The Happiest Thank You, Coca-Cola centers on the value of gratitude on how thank you can be two meaningful words to others and cause a big impact to their lives. Incorporated with the Share A Coke campaign that centers on passing of love and happiness, the TVC follows the ordinary routine of 4 individuals; a bagger, security guard, driver and parking personnel. And their story were briefly discussed by those who meet them on a regular basis and usually recipients of their gratitude.
But the question is, do these people know their names which for Coca-Cola it is better to include the name of those we say thank you that will make it more personal. Here’s how Coke made the ordinary day of the 4 individuals special with Share A Coke.
Coca-Cola’s The Happiest Thank You is just one of the heartwarming campaigns that the company releases others include the the OFW campaign, 100 years birthday celebration and others.