Being a box office actor in the category of romantic comedy films, John Lloyd Cruz proves that he has an irresistible charm to his leading ladies and followers. Aside from being one of the most talented actors in his generation, he is also one of the most bankable celebrities that have huge numbers of brand endorsements. One of the brands that he currently promoting is the Jack ‘N Jill Magic and for more than three years he remained one of their aces in the success of their brand. Right now Jack ‘N Jill Magic releases three TV commercials with John Lloyd Cruz promoting their product including; the park where the child and her sister trying to catch a taping of a celebrity, second is the traffic scene where John Lloyd walks with other commuters, and third helping a lady who dropped her things.
The girl with her sister at the park is the one popular and currently airing on local television. It shows the magical side of John Lloyd pertaining to his looks and charisma that makes everyone stops to enjoy that magic moment with him.
Here’s the screen grab of TVC of Jack ‘N Jill Magic promoting their Magic Flakes product:
But Jack ‘N Jill Magic wanted to have that magical moments beyond their TVCs and making it an actual activity to ordinary people. That’s why few weeks ago John Lloyd Cruz was situated in an airport disguising as one of the Overseas Filipino Workers (OFWs) waiting at the terminal. There he met Ma. Luisa “Malou” Alicaway who was also waiting for her plane going to Hong Kong to work for her family and John Lloyd still in disguise approached her and offered her Magic Flakes.
It took Mommy Malou to realize that the one besides her offering her Magic Flakes was John Lloyd Cruz and they started having conversation. She mentioned that she’s from Quezon and the best way to support her family most especially her children who are still studying is to work as an OFW that will help them provide a good life. Before she left, John Lloyd and Jack ‘N Jill offered Php50, 000 worth of Universal Robina Corporation (URC) products that will initially help her and her family while she’s in Hong Kong, this Pangkabuhayan Package will help their thriving sari-sari store as an additional income for their households aside from the money that Mommy Malou will be sending very soon.
According to John Lloyd and Jack ‘N Jill Magic, Mommy Malou is just one of those modern day heroes who face everyday struggles in order to provide from their family that they will be helping very soon. Because who knows the person beside you offering you a Magic Flakes can be the charming John Lloyd Cruz and will be bringing you a magical moment on an instant.