In line with the release of the BlackBerry OS 7, Research In Motion (RIM) Co-CEO Jim Balsillie announced the release of the BlackBerry Tag feature where it enables BlackBerry users to exchange multimedia content to their friends through ‘tap to share’ option. The said announcement was done by Balsillie during his keynote presentation at the GITEX conference in Dubai.
The BlackBerry Tag that will be incorporated with the next BlackBerry OS 7 update. With this feature it allows BlackBerry users to share contact information, documents, URLs, photos and other multimedia content by simply tapping their BlackBerry smartphones together. It also enables friends to instantly add one another as contacts on BBM (BlackBerry Messenger).
Balsillie says that the BlackBerry tag is exciting and innovative feature of BlackBerry that makes sharing contact information and multimedia content effortless and seamless. “BlackBerry Tag opens a new dimension to the BlackBerry platform that is powerful, simple and intuitive and we think it will be welcomed by both users and developers.” He ended.
BlackBerry Tag takes advantage of Near Field Communications (NFC) technology included in the recently launched BlackBerry Bold 9900/9930 and BlackBerry Curve 9350/9360/9370 smartphones, and these are the first BlackBerry smartphones that will support BlackBerry Tag. RIM also announced plans to expose BlackBerry Tag through APIs on the BlackBerry platform, allowing software developers to take advantage of “tap to share” functionality from within their own applications.
Note: The BlackBerry Tag feature which will be included to the new update of BlackBerry OS 7 is subject to network operator certifications. Check with your local operator for availability